The average lifespan of a business is decreasing，But some businesses have been around for hundreds of years。How to survive in a rapidly changing world?A newly published standard can help you:。By 2027，S&P 500(S&P 500 Index)The average lifespan of a company will be only 12 years。
标准普尔500指数是由500家市值至少61亿美元的大型公司发行的505只股票组成的指数。新技术、经济冲击、破坏性竞争对手以及未能充分预见和准备未来的挑战是导致其消亡的关键原因。The newly published ISO 9004 "Quality Management – Organizational Quality – A Guide to Achieving Sustained Success" reveals the secrets and strategies of some of the world's longest-standing companies，to help other organizations prepare for these challenges，while optimizing its performance。
The standard was developedISO CommitteeSecretary Charles Corey( Charles Corrie )denote，It's not just about helping the organization survive，也是为了“持续成功”。He said:“商业失败往往是由于不能有效地适应市场、竞争或新技术的变化。”。“ISO 9004借鉴了世界上一些最成功的企业的战略、最佳实践和经验，可为任何企业提供指导，无论其规模或类型如何。This includes how to anticipate future challenges and how to achieve higher levels of performance in the process。
The standard is ISO 9004 : 2009revisions，Build on previous guidelines，By realizing the full potential of the quality management system，Help organizations improve their overall performance。It will help organizations go beyond ISO 9001 (Quality management system)，Vision of the Organization、mission、Strategies are approached in the broader context of values and culture、Topics such as the alignment and deployment of policies and objectives。ISO 9004 is defined by ISO/TC 176(International Organization for Standardization Technical Committee on Quality Management and Quality Assurance)and SC 2(SC2 Quality Management and Quality Assurance Technical Committee Quality System Sub-Committee)formulate，Its secretariat is run by BSI, a British member body of ISO(British Standards Institution)As。